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The Architecture
of Elegance.
& Art

Encou­raging
Genuine
Profes­sionals

AMAJE was born from a singular vision: to bridge the divide between classic opulence and contemporary edge.
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The Story

Amaje was founded in 2016 by Paniz Eghtesad, born from an authentic personal passion for fine jewelry rather than a familial tradition.
Rooted in formal education in gemology and jewelry design, the brand initially emerged as an exclusive private showroom before evolving into a refined retail destination.
Amaje designs contemporary jewelry defined by understated elegance—timeless, genderless, and created for effortless everyday wear across all ages.
Guided by an inclusive design philosophy, the brand envisions jewelry as a personal expression, seamlessly complementing any style, at any moment.

We’re a passionate group of experts
dedicated to delivering exceptional
results for our clients.

Our Philosophy

The Pursuit of the Extraordinary
We believe that true luxury lies in the details that others overlook. Our philosophy is rooted in a rejection of the ordinary. We design for the bold, styling the spaces where art meets engineering. At AMAJE, we hold the conviction that jewelry is more than an accessory—it is a personal armor, a conversation starter, and a keeper of memories. We are committed to uncompromised quality, ethical sourcing, and designs that refuse to follow trends, preferring instead to set them.

The
Studio

Inside the Atelier: Where Alchemy Happens